The Premier League is set to scrap its controversial policy of charging supporters to watch pay-per-view matches.
The scheme was introduced earlier this season but the decision to charge fans £14.99 for a single match was met with anger and outcry.
The Premier League’s official broadcasters agreed during the last lockdown to make all matches accessible to supporters when the season resumed in July following a three-month hiatus, with the government stressing it was beneficial to the public after the hardships of the pandemic.
However, given the financial implications of the Covid-19 pandemic and the fact Premier League clubs are unable to welcome supporters into their stadiums, it was felt the pay-per-view scheme could claw back some of the money lost.
But the Times report that the policy will be scrapped after this weekend’s matches after Premier League bosses came to their senses in the wake of significant criticism.
While no formal decision has been made, it’s claimed a ‘consensus’ was found at a Premier League shareholders’ meeting on Thursday to abandon the scheme.
With the United Kingdom entering a month-long lockdown from today, it was felt the Premier League had no option but to revert to their previous model and they’re now expected to make the matches free-to-air.
The move to charge fans such a high amount on top of their television subscriptions backfired horribly for the Premier League.
Large swathes of supporters organised a backlash against the policy, vowing to donate their £14.99 fee to local foodbanks instead and making for a PR disaster.
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