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F1 have announced a new Overtake Award to recognise the individual driver who commits the most overtakes throughout the season. The Crypto.com award is the first of its kind and has been designed to reward brave drivers who execute bold moves on track.
F1 returns for this weekend’s Belgian Grand Prix after its annual summer break, and the award will go to the driver who has completed the most overtakes across the entire 2021 F1 season from Bahrain to Abu Dhabi.
After 11 rounds of the campaign in the books, four-time world champion Sebastian Vettel of Aston Martin leads with the most overtakes so far this season.
The inaugural winner will be presented with a trophy at the end of the season – which will spice up what is already an enthralling season even further.
To go with the award, new live broadcast graphics are set to be introduced during each race, signalling overtaking opportunities and potential moves.
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The graphics will also help fans keep track of drivers’ progress as they battle for the Overtake Award, while there will be other innovative Crypto.com branded content introduced across official F1 channels.
Crypto.com began last month as the world’s fastest-growing cryptocurrency platform, and the award enhances the growing partnership between the company and F1.
Crypto.com has become F1’s seventh Global Partner and Title Partner of the three F1 Sprint Events scheduled for 2021.
The first Sprint event took place at Silverstone, with Max Verstappen coming out on top.
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It received positive feedback across the board, with both stakeholders and fans enjoying the spectacle ahead of the two remaining trial events at Monza in September and Sao Paulo later in the year.
Ben Pincus, Director of Commercial Partnerships at Formula 1, said: “We’re delighted to be expanding our partnership with Crypto.com as we introduce the Overtake Award which will integrate the brand into Formula 1 throughout the season, in addition to the title partnership of the F1 Sprint Events.
“The Crypto.com Overtake Award gives us the chance to celebrate drivers’ instincts to make bold and strategic moves which reflects the qualities needed when dealing in cryptocurrency.”
The excitement is clear to see around the sport’s governing body, and the optimism has been shared with Crypto.com themselves as Steve Kalifowitz told F1.com.
“We are extremely proud to be introducing a first of its kind award to Formula 1,” the CMO of Crypto.com said. “We strive to create partnerships that deliver win-win-win opportunities and I can’t think of a more perfect opportunity than the Crypto.com Overtake Award.
“This award allows our values to shine through celebrating the moments where drivers exhibit the bravery required to get ahead.
“This season has already seen some amazing overtakes, and I can’t wait to see who this year’s champion is.”
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